L.A. Byrd & the Byrd Brothers

For the Byrd

CHALLENGE
These talented musicians needed a convenient way to promote themselves and to book shows.

SOLUTION
A DVD case became the perfect format for in-person or snail mail delivery. It contains a folded insert with band biography, an audio CD of song samples, and a mini band photo. A print ad was created to promote upcoming shows in Montana, and four different posters (with various combinations of band members) were also created for when some members are not available.

PROJECT SCOPE
Identity Design
Print

PROJECT PARTS
Press kit
Posters
Print ad

Credits: Writer / Jason Schultz; Photography, photo direction / Nick Berard

L.A. Byrd quote ©Jason Schultz
L.A. Byrd poster
 
L.A. Byrd press kit
L.A. Byrd poster
L.A. Byrd poster
L.A. Byrd poster
L.A. Byrd poster