A Wild Identity

Wildlife Rescue & Rehabilitation / Identity Design

WRR is an animal sanctuary with locations in Kendalia and San Antonio, Texas. The goal for this project was to bring clarity and organization to their look and message. Secondly, to create a better user experience through its online presence—creating a more direct way for people to donate towards their cause. The solution was to use large, color photos of the sanctuaries animals throughout all printed and digital materials, focusing on their eyes, portraying a sense of urgency and empathy.

Wildlife Rescue & Rehabilitation color logo

The website is built on the WordPress content management system for solid core structure and ease of use for updating info. It is also fully responsive, so it works across all media devices. The logo design is based on the first animal ever rescued by WRR, a bobcat.

 
 
Wildlife Rescue & Rehabilitation animal icons
Wildlife Rescue & Rehabilitation website on laptop
Wildlife Rescue & Rehabilitation website on iphone
Wildlife Rescue e-newsletter
 
Wildlife Rescue & Rehabilitation program cover
Wildlife Rescue & Rehabilitation annual report page