Wildlife Rescue & Rehabilitation is located in Texas hill country, and is one of the largest animal sanctuaries in the U.S. They wanted to deliver a better user experience to their supporters through their online presence, allowing for a simpler and more intuitive interface for education and submitting donations.
The solution was to build a fully customized, responsive website using WordPress as a content management system. To connect on an emotional level, large, color photos of the sanctuaries animals are used throughout all printed and digital materials, focusing on their eyes as a window to the soul, portraying a sense of urgency and empathy. The logo design is based on the first animal ever rescued by WRR, a bobcat.